The Helia Library
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Marketing for the Messy Middle: David deSouza's Framework for Growth-Stage Companies
David’s "messy middle" framework takes all the marketing overwhelm and distills it into three channels that actually work — no matter how scrappy your team or limited your budget.
The Messy Middle Marketing Playbook
A guide for organizations working to make our world a little better that have found their groove but need to scale systematically