The Helia Collective’s AI GUIDE: How to Segment Your Market 10 Different Ways (David deSouza's Wisdom!)

People & Teams
Written By Jess Skylar
A simple starter guide for organizations who've found their groove but need to understand their customers better

Inspired by David deSouza's marketing wisdom shared in "Marketing for the Messy Middle: David deSouza's Framework for Growth-Stage Organizations" in the Helia Library.

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Jess Skylar
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The Messy Middle Marketing Playbook