Two tools Caroline uses to run searches as market research, not matchmaking: The Sourcing Strategy Guide walks through how to build a market map for every search AND what good LinkedIn outreach actually looks like. The Job Market Fit Framework shows how she figures out where you can flex and where you can’t, so you actually get the candidate you need.
From the Helia Library — based on the article Stop Recruiting, Start Searching from our coffee chat with Caroline Fitz-Roy.
What’s Inside
01 — Sourcing Strategy Guide
How to build a fresh market map for every search, across five categories of places where the right candidate might be. Plus the multi-touch LinkedIn framework and real examples of outreach that actually gets responses.
02 — Job Market Fit Framework
How to approach every search like market research, not a fixed JD. Understand what the market actually wants, know where you can flex (and where you can’t), and stop losing candidates at the offer stage.
If you want help with your search
Caroline Fitz-Roy and her team at Fitz-Roy and Associates partner with social sector and purpose-driven organizations on searches where getting it right matters — and where the “obvious” candidate isn’t the one you actually need.
She’s a good fit if:
- You’re hiring for a senior role with real complexity (cross-functional, new function, unusual intersection)
- You want a recruiting partner who’ll stretch your thinking, not just work their rolodex
- You’ve been searching for months and aren’t finding the right candidates
- You need someone who’ll help you map where the right person actually is — even if it’s somewhere you hadn’t thought to look
